WEB DESIGN
Websites that balance creativity with function.
Standout websites with the user at front of mind
Successful web design brings design and function together. We think beyond the obvious to strategically craft websites that are beautiful, functional, and built to perform.
First impressions count, pictures paint a thousand words – popular sayings that still ring true in an ever changing world. That’s why we continuously stimulate our creativity to design websites that capture the eye and demand attention.
With the rise of digital media, constant connectivity and information overload it is now more important that ever to streamline the user experience. Content needs to be authentic and messages need to be simple and relatable. Webpages need to be easy to use, easy to understand and easy to navigate, the users need to feel empowered and in control.
It all starts with strategy. Balancing the users needs, with organisational objectives and technological advances takes skill and expertise. That fine balancing act is the challenge and getting it right is the key to success.
Customised for your needs...
Unique, engaging experience for your users
Specialising in web strategy, usability, and design, developing on WordPress and Shopify to provide a tailored, boutique service that reflects your brand’s unique needs.
We don’t just build websites
We build partnerships with those who share our values. From consultation, design, development and project management we work alongside you as an extension of your team.
Wherever you are on your digital journey
Starting fresh, redesigning, or optimising for growth—we’re here to guide you. Whether you need strategic direction, fluid design, or a more comprehensive web solution, we tailor our approach to meet your goals.
Strategy
Brand Audit
Our comprehensive brand audit starts by assessing your marketplace, analysing the brands in your space, and evaluating where you stand in the broader landscape. We take a close look at your current brand—its history, values, and how it has evolved to fully understand its identity. Through stakeholder engagement, we gather insights into your business plans and objectives and we review your products, services, and pricing, validating your goals along the way.
Next, we segment your customers and explore their mindset before evaluating your marketing efforts and key touch points. All of this feeds into a SWOT analysis, providing a strong foundation for a strategic, results-driven brand strategy.

Brand Strategy
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Brand Architecture
Whether you're already operating in multiple markets or planning to expand, a Brand Architecture review can bring clarity and structure. It ensures your brand is positioned effectively, eliminating confusion and strengthening connections with the right people. Whether you’re expanding, restructuring, or refining your approach, we help you define clear relationships between your brands, sub-brands, products, and services.

Brand Purpose & Values
At the heart of every strong brand is a clear sense of purpose. Your vision, mission, and core values are the guiding principles that shape everything you do—internally and externally. These elements define your brand’s soul, helping you connect with your audience on a deeper, more meaningful level.
We work closely with you to uncover your brand’s core beliefs and ambitions, ensuring they align with your long-term goals. From there, we craft a vision, mission, and values statement that will serve as the foundation for all your brand decisions—big and small. Your tagline will encapsulate your essence and leave a lasting impression.

Brand Voice & Personality
Your brand’s voice is how you’re heard, understood, and remembered. Our Tone of Voice & Personality Exercise helps you find the words that best express your brand’s true essence. Through this process, we’ll explore your brand archetype—identifying the core personality behind your brand and ensuring it aligns with your mission and values.
We’ll help you define a tone that’s authentic and consistent across all touchpoints. By digging into your brand’s values and audience, we’ll create a voice that resonates with your audience, feels natural, and remains true to your ethical foundation.

Positioning & Value Proposition
Our Positioning Statement and Value Proposition service helps you define why your customers should choose your brand and where you fit in the marketplace. We’ll help you craft a clear value proposition that highlights your unique benefits, and create a positioning statement that sets you apart. By refining your messaging, we ensure it resonates with your target audience, driving more focused and successful marketing efforts.

Sensory Branding
Sensory branding uses sight, sound, touch, taste, and smell to create a more immersive brand experience. By stimulating multiple senses, it fosters deeper emotional connections and stronger brand loyalty. We align these sensory elements with your brand’s values and goals, ensuring your audience experiences your brand in a way that is both engaging and authentic.

Brand Audit
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WEB
STRATEGY
Whether you’re building from scratch, revamping an outdated site, or refining your online presence, we provide a clear, actionable plan that ties together every aspect of your website—from user experience and SEO to content strategy and performance. No more guesswork—just a well-defined path to a website that works.
- WEB AUDITS
- MARKET TRENDS
- AUDIENCE BEHAVIOUR
- USER JOURNEY
- SEO & Keyword Planning
- Content Strategy Outline
- Site Architecture
- Feature & Functionality
WEB DESIGN
From homepage to landing page, each design element is carefully considered—from layout and typography to imagery and content placement. We create visually appealing pages that load fast, are easy to navigate, and provide users with the information they need at a glance. Every design decision is made with your business goals in mind, ensuring your pages look stunning and work hard for you.
- Wireframes
- UX & UI Design
- Webpage Design
- Landing Pages
- Microsites
- Prototyping
- Copywriting
- Custom Assets
Web
Development
We build websites in WordPress or Shopify that are fast, functional, and easy to manage. We cover SEO, content management, hosting, performance, and project oversight—so everything runs smoothly and you know exactly who to come to when you need support.
- Web Development
- Content Management
- SEO
- Woocommerce
- Web Hosting
- Project Management
Ethos captured the heart of our project.
The new site is clear, beautiful, and truly reflects who we are — we’ve had amazing feedback from around the world.
— Nadia Lawton
Greening the Desert Project
